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Museum to add millions to Northern Grampians economy

AN independent study into the planned Wildlife Arts Museum of Australia near the Grampians has found that the development is expected to directly contribute millions of dollars to the region’s economy in its first ten years of operation.
Nanjing Night Net

Greg Lewin (right) speaks with Professor Phillip Goad from the Melbourne University at the launch of the Wildlife Arts Museum of Australia funding campaign.

The proposed $22 million Wildlife Arts Museum of Australia (WAMA) will be the first dedicated centre in Australia that celebrates the unique relationship between wildlife art and science.

The $50,000 WAMA Economic and Social Impact Study was undertaken over the past three months by Insight Communications and Street Ryan & Associates, with funding from Regional Development Victoria, the Northern Grampians Shire Council and the WAMA Foundation.

The study was compiled using Bureau of Statistics data, tourism and local economic information, reviews and comparisons with other museums and botanic gardens around Australia and overseas, input from local stakeholders and recognised methods of analysis and modelling.

It predicts that the WAMA project will create more than 60 full-time equivalent jobs during its construction phase and about 40 during its early operating years.

By its 10th year of operation, it is expected to attract more than 250,000 visitors annually with a significant number of international visitors, have generated about 100 full-time-equivalent jobs and be bringing $29 million per year into the region.

It concludes that the WAMA project is an entirely appropriate economic development initiative in the context of the transitioning Northern Grampians economy.

WAMA Chairman Greg Lewin has welcomed the findings and said the report provided solid research into the substantial benefits that will be delivered for the Grampians region and the state.

“We believe that this independent study confirms that WAMA is deserving of serious consideration as a critical regional development initiative.”

The findings of the study are set to be discussed when WAMA project co-ordinator Richard Watson meets with representatives from Regional Development Victoria today.

This story Administrator ready to work first appeared on Nanjing Night Net.

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